What is Preppy Style 2024
Preppy style has long been associated with classic sophistication, collegiate roots, and polished aesthetics. But as fashion continues to evolve, so does this timeless look. If you’ve ever asked, “What is Preppy Style 2024?”, you’re not alone. In this guide, we’ll explore how preppy fashion has transformed in 2024 while still retaining its signature elements of charm, cleanliness, and class.
This year’s preppy vibe is bolder, more inclusive, and infused with modern-day sensibilities. Let’s take a deep dive into what defines preppy fashion in 2024, who’s wearing it, and how you can incorporate it into your wardrobe.
A Brief History of Preppy Style
To understand what is preppy style 2024, we must first appreciate its origins. Preppy fashion finds its roots in the Ivy League schools of the United States, particularly during the early to mid-20th century. The look was characterized by items such as:
- Polo shirts
- Sweater vests
- Khakis and chinos
- Button-down oxford shirts
- Loafers and boat shoes
This was the uniform of the upper-middle-class student—clean, coordinated, and subtly expensive.
Over the decades, preppy fashion evolved, making its way into mainstream culture through brands like Ralph Lauren, Tommy Hilfiger, and Lacoste. Now, in 2024, it’s seeing a major resurgence—but with a twist.
What Defines Preppy Style in 2024?
So, what is preppy style 2024 exactly? It’s a blend of old-school charm and contemporary edginess. The staples are still there, but they’re reimagined with modern cuts, gender neutrality, sustainability, and bold statements.
Key Elements of Preppy Style in 2024
- Updated Color Palettes
While traditional preppy leaned heavily on navy, cream, and burgundy, 2024 preppy incorporates soft pastels, forest greens, and burnt oranges. Think “academic meets aesthetic.” - Gender-Inclusive Pieces
Preppy fashion is no longer limited to a specific gender. Oversized blazers, pleated skirts, and tailored trousers are worn by everyone, transcending traditional boundaries. - Mixing Old and New
Preppy now allows mixing vintage varsity jackets with trendy sneakers or pairing tennis skirts with crop tops and loafers. This contrast keeps the style fresh and current. - Tailoring and Structure
At its core, preppy is still about structure. Crisp collars, high-waisted pants, and fitted cardigans remain essential. - Sustainable Fabrics
Conscious fashion is big in 2024. Preppy enthusiasts are turning to brands that offer eco-friendly materials like organic cotton, recycled wool, and vegan leather.
Must-Have Items for Preppy Wardrobes in 2024

Wondering how to dress preppy in today’s world? Here are some must-have wardrobe staples to help you master preppy style 2024:
1. Sweater Vests and Knitted Tops
Layered over button-downs or worn on their own, sweater vests add a vintage academic flair to any look.
2. Pleated Skirts and Trousers
Whether mini or midi, pleated skirts paired with loafers or sneakers are preppy perfection. High-waisted trousers add a more gender-neutral approach.
3. Oversized Blazers
These elevate any outfit, bringing both authority and polish. In 2024, you’ll see these in plaid, solid tones, and even pastel shades.
4. Oxford Shirts and Polos
A cornerstone of preppy style, these pieces continue to be layered or styled solo for a refined look.
5. Loafers and Chunky Mary Janes
Footwear plays a key role. While classic loafers are timeless, newer trends include chunky soles and even platform styles for a bold upgrade.
6. Statement Accessories
Think leather belts, minimalist watches, knee-high socks, headbands, pearl jewelry, and structured handbags.
Influencers and Celebrities Embracing Preppy Style

The rise of preppy fashion in 2024 owes much to social media influencers, TikTok fashionistas, and style-forward celebrities. Stars like Emma Chamberlain, Harry Styles, and Zendaya have been seen rocking preppy-inspired outfits on red carpets and social media.
Meanwhile, online aesthetics like “Dark Academia”, “Light Academia”, and “Old Money” have brought preppy fashion into everyday wardrobe goals for Gen Z and millennials alike.
The Preppy Style Subcultures in 2024
Preppy fashion is no longer one-dimensional. In 2024, it comes in various substyles:
1. Classic Preppy
Still loyal to traditional items—polo shirts, loafers, khakis, and argyle sweaters.
2. Dark Academia
Think moody, intellectual, and literary—tweed coats, muted colors, and vintage accessories.
3. Light Academia
A more romantic and airy take—cream sweaters, pleated skirts, and pastel tones.
4. Street Preppy
Combines preppy basics with streetwear: hoodies under blazers, sneakers with trousers, baseball caps with knitwear.
Where to Shop for Preppy Style in 2024
If you’re looking to build or refresh your preppy wardrobe, here are some great places to start:
- Affordable Picks: H&M, Zara, ASOS
- Mid-Range Brands: J.Crew, Uniqlo, Tommy Hilfiger
- Luxury Choices: Ralph Lauren, Sandro, GANT
- Sustainable Labels: Everlane, Sézane, Reformation
You can also thrift vintage pieces at local shops or apps like Depop and Poshmark to achieve an authentic and eco-friendly look.
How to Wear Preppy Fashion in Everyday Life

Whether you’re heading to college, a meeting, or a casual brunch, preppy style fits seamlessly into all occasions. Here’s how to integrate it into different settings:
- Casual Look: Polo shirt + chino shorts + canvas sneakers
- Office Chic: Pleated trousers + oxford shirt + loafers
- Evening Out: Knitted vest + mini skirt + statement belt
- Weekend Vibes: Cardigan + relaxed jeans + penny loafers
The versatility of preppy fashion is what makes it enduring.
Final Thoughts
So, what is preppy style 2024? It’s a refined yet relaxed blend of traditional and modern elements—academic charm meets contemporary cool. It’s gender-inclusive, sustainable, and incredibly versatile, making it perfect for fashion lovers of all kinds.
Whether you’re a long-time prep aficionado or a newcomer wanting to dip your toes into this polished aesthetic, 2024 offers the perfect time to experiment. So grab that blazer, pair it with some sneakers, and step confidently into the new age of preppy style.